Thursday, August 21, 2014

Marketing Forum

Join La Vie, The Penn State Yearbook!

Want to be part of a 124 year old tradition at Penn State, while gaining professional experience and meeting some great new friends in the process? 

La Vie has so much to offer to it's student members, such as

-opportunities for monetary compensation
-all the benefits of THON as La Vie is a registered THON organization
-opportunities to be published
-building up your professional development
-meeting some great new friends

Available positions include: Layout editors (sports, orgs, student life, THON, academics), lit editor, copy editor, secretary positions, general writing staff, general photography staff.


If you think you may be interested in joining LA Vie, please fill out the attachment and send to Kerry McIntyre at to set up an interview time. If you would like more information on La Vie, also feel free to contact Kerry McIntyre at to find out more about what each position entails.

Wednesday, August 13, 2014

Fall Internship Opportunity

Fluent is the specialized marketing agency for brands looking to create authentic connections with College Millennial Consumers (CMCs) where they live, learn and play - both on and off campus. We create unique word-of-mouth marketing internships for college students all over the country and seek student leaders, such as yourself, because we know they are well connect with their peers.

Fluent is managing the Zipcar program and we are hiring students at the Pennsylvania State University. The Zipcar program is a unique and fun paid 10 week long internship for the Fall 2014 semester!
Please review the job description for more details:

Requirements include:
  • Available for 10 hours a week for 10 weeks
  • A valid driver's license

We would like to invite you to apply for this exciting program.

Please go to the link and complete the form here:
You must be a full-time, undergraduate student and able to commit to work the program for the entire fall semester.

Questions? Contact Jessie Maier at

Paid Brand Ambassador Program

Youth Marketing Connection (YMC) is a marketing agency that specializes in connecting college students with today's top brands. YMC is teaming up with SocialRadar, a tech start-up from the founder and former CEO of Blackboard, to bring a brand ambassador program to Penn State during the Fall 2014 semester.

If you're a well-connected, tech-savvy and outgoing college student and want to opportunity to help launch a new social networking mobile app, then this is the job for you!

What's in it for you? $600 base compensation, and up to $1,350 after additional rewards and incentives, and access to exclusive brand opportunities, as well as resume-building experience in marketing and promotions.

To learn more about SocialRadar, visit To learn more about the program, click on the application link below: 

Feel free to contact Ariel McMillan, Program Strategist, at

Sunday, July 6, 2014

Fancred Brand Ambassador

Fancred is a social network for fans to connect and share the highs and lows of their sports life. We launched last year with the help of Big Papi, and we now have tens of thousands of fans, journalists, and athletes in the Fancred community.

Last summer, we ran this internship program at Mississippi State University, resulting in over 10% of their student body and their the athletic director joining Fancred. The Athletic Department has also incorporated Fancred as a major component of their social media strategy.

Since then, we have expanded the internship to schools of the SEC, ACC, B1G, BIG 12 and Pac-12.
Now, we're looking for interns at Penn State. This is a fun opportunity for students who are interested in the sports industry to build your resume and work closely with a thriving start-up in the sports scene.

Questions? Contact:
Shaw Adcock
Marketing Associate

Download the App

Learfield Marketing & Sales Internship Opportunity


Penn State Sports Properties (PSSP), a property of Learfield Sports, is the multi-media rights holder for Penn State Athletics. PSSP is responsible for generating revenue via the development and management of corporate partnerships including: marketing programs, promotions, media, event entitlements, hospitality and game day exposure.

The Penn State Sports Properties Marketing & Sales Intern will be responsible for supporting PSSP in all capacities: game day and event operations, sales and marketing, communication with various departments of Penn State Intercollegiate Athletics, office and administrative support. Each semester (Fall, Spring and Summer) will provide varying levels of experience based on the athletic calendar of events during that particular semester. The position is critical for operational efficiency and will provide excellent, on site marketing and sales training within the sport and entertainment industry. This position is located on the campus of The Pennsylvania State University in University Park, PA (State College, PA).


A Sales Guy Consulting Opportunity

My client is a software/technology enterprise based in Utah - they will pay for entry level candidates to relocate and they have a great salary + commission + fully paid benefits package. 

If you know anyone interested in a sales position, I would love to talk with them! 

Please contact:
Adrienne Steele 
twitter | adriennemiche 

instagram | steelegirl412

Heinz Sales & Marketing Opportunity

Commercial Trainee Program

Looking for recent college graduates!
If interested please e-mail a resume directly to 
Program Start Date: August 18, 2014 
Location: Pittsburgh, PA (first 6 weeks), then relocate to Commercial Location within US or Canada 
Core US locations: 
Bentonville, AR 
San Ramon, CA 
Minneapolis, MN 
Cincinnati, OH 

Heinz is revolutionizing the food industry - we will be the most profitable food company powered by the most talented people with unwavering commitment to our communities, leading brands and highest product quality in every category in which we compete. 
At Heinz, to be the BEST food company, growing a BETTER world is more than a dream - it's our vision. To be the best, we want the best - best brands, best practices and most importantly the best people. 
The Common Ingredients. 
Individuals looking for a job - not a career - need not apply. Heinz has a laser focus on hiring top talent who have a passion for growing an unlimited career. Our talent demonstrates high degrees of ownership, works with a sense of urgency and takes the results of our organization personally. We are empowered to deliver results and continuously raise the bar for ourselves and our teams. We unapologetically expect to win. The opportunities for growth and rewards are earned by the exceptional leaders at every level who deliver results with positive energy. 
Hungry for more? 
Heinz is introducing a Commercial Trainee Program that is a highly competitive development program for candidates seeking an exciting Commercial career with Heinz. Leaders in this program will contribute to our future - the next chapter in our incredible legacy - our dream. 

The Heinz Commercial Trainee Program is designed for future Commercial and Sales Leaders who seek a performance based culture that is built on meritocracy - ambitious, hard-working, passionate employees who deliver results will be rewarded. And rewarded well. Those employees successful in the program will gain exposure to aspects of our business not normally seen so early in career. 

The Commercial Trainee Program consists of a 6 week experiential development program (in Pittsburgh, Pennsylvania - the Global Headquarters of the H.J. Heinz organization). Your rotational assignment will be at one of our Heinz North America (US or Canada) Commercial locations. Willingness to begin the program in Pittsburgh then relocate is required. Housing will be provided for the first 6 weeks of the program in Pittsburgh. 
Basic Qualifications: 
. Must be able to relocate to Pittsburgh for the first 2 months of the program (housing will be provided) 
. Must be mobile within North America (or Canada) as placement after training period may be located in any of our Commercial Locations 
. Must be a recent graduate (or have graduated before the August program start date) in Commercial/Sales related field (i.e., Business, Finance, Marketing) or Culinary Field 

Preferred Qualifications: 
. Minimum grade point average of 3.0 on a 4.0 scale (or top 25% of sliding GPA scale) 
. Preferred intern, co-op, research or development experience 
. Exposure to Commercial research, case studies or projects 
. Proven history of setting and delivering against personal goals 
. Passion for innovation, technology and research 
. Strong analytical ability, creative problem solving and high learning agility 
. Change orientation 
. Team player with high initiative 
. Humble life-long learner and seeks knowledge and the ability to influence direction vs power 
. Strong verbal and written communication skills mixed with the interest and humility to interact with any level of the organization or our consumer base 
. Curiosity, ambition, drive, and risk taking is valued 
. Enjoys winning and takes results personally, treats every dollar as if it were their own 
. Dreams of being known as the best in their field 
. Demonstrated integrity is a must - never takes shortcuts when it comes to integrity

Thursday, May 29, 2014

Target Back-to-College Event

Target is hiring Brand Ambassadors for the Back to College Event!!

This exclusive after hours shopping party takes place at Target stores across the country getting students ready and excited for a new year. We are looking to hire enthusiastic and dedicated students who represent Target’s “Fast, Fun & Friendly” brand to facilitate the after hours shopping event(AHSE).

All majors and years are welcome and encouraged to get involved!!

This is an official and paid position with Target that looks great on your resume!!

All Brand Ambassadors receive a $100 Target gift card for working the event.

The event will take place on Thursday, August 28th, 2014 from 10:30pm - 12:30am but you must be available around 8pm that day to help with set up of the event!

There are 2 teams that you can join:
Campus/Busing Team
  • Brand Ambassadors who represent Target during the Shopping Event primarily on campus and on the busses. They act as hosts on campus at each bus stop, on each bus, and outside the Target store.
Store Team
  • Brand Ambassadors represent Target inside the store, in the roles of attendance tracking, Bullseye mascot escort, gift bag distribution, and managing vendor Activations (games).
Getting involved is as quick and easy as filling out this brief survey!!

We must have this information by June 1st if you would like to be a Brand Ambassador! You will receive a confirmation email when your response has been processed.

Penn State is recognized by headquarters as hosting one of the largest and most successful Back To College shopping events in the country. Join our team to build a relationship with Target and represent our school!!

Please be sure to contact us with any questions,

Allura So 
(Brand Ambassador Manager)

Andrew Murphy 
(Associate Brand Ambassador Manager)

Wednesday, May 21, 2014

WITF Summer Internship

Still searching for that summer internship?
WITF is opening up their internship opportunities to ALL marketing majors. 
More information on the PSMA Cloud

WITF public media is a valued source of educational, inspiring and creative content for adults and children in every community in Central Pennsylvania. They are located in Harrisburg, PA and they offer great opportunities to demonstrate your communication, interpersonal and analytical skills, while getting hands on experiences with brand management, the strategic marketing plan, annual marketing plans, creative planning and promotion and public relations.

From a day to day perspective, you will assist with press releases, event coordination and management of the RSVPA website and more. Through collaboration with other departments, you will gain a greater knowledge of the pivotal role marketing plays within a non-profit organization.

Don't miss out on this great opportunity!

Monday, April 28, 2014

PSMA New Logo Survey

Vote NOW!

Exciting news - we are creating a new PSMA logo for the Fall and your opinions matter!
Above I posted the logo survey, please vote which you like best.

If you have any other thoughts or ideas for the logo, please email them to

Thursday, April 24, 2014

International Night TONIGHT!

Interested in hearing from a McKinsey & Company Partner about his global work experience?  Come out to the International Business Association's 3rd annual International Night TONIGHT at 6:00 PM in 110 Business Building to hear from Glenn Forman as the Keynote Speaker and three other panelists.  International Night is open to all majors to learn about international opportunities through alumni's experiences.  Business casual attire is recommended.  A light dinner will be provided. 

Guest Speakers:
Glenn Forman – Partner, McKinsey & Company
Harry D’Andrea – Managing General Partner, Valhalla Partners
James R. Patner – Corporate Vice President, Northern Telecom Limited
Alexis Drobka – Assistant Marketing Manager, L’Oreal

6:00 - Guests arrive at 110 Business Building
6:15 - Keynote Speaker: Glenn Forman
7:00 - Panel Discussion with other Speakers 
8:00 - Networking Reception
8:45 - Approximate End Time

Please reach out to with any questions.

Wednesday, April 16, 2014

Summer Sales & Marketing Internship Opportunity

Mike Stobbe, a recruiter with AroundCampus Group, is currently hiring for their nationally-recognized Summer Sales & Marketing Internship. The AroundCampus Group, a leader in collegiate marketing, offers a paid summer sales internship to college students who are self-motivated, energetic, organized, and have a desire to succeed.

The markets with open positions are:

3 positions in Pittsburgh, PA

3 positions in Bethlehem, PA

1 position in Altoona, PA

2 positions in West Philadelphia (Main Line area)

All interested candidates must officially apply online at and email Mike Stobbe at  to express their interest.  Interviews will take place on Thursday April 17th , Monday April 21st, and Tuesday April 22ndso please submit your resumes ASAP because spots fill quickly!

Post Semester Survey

Take Survey HERE!

Hey guys, for Nicole Czarnecki's ENG202D class she made a survey about PSMA! The survey is focused on the best parts of PSMA and what we can improve on for next year, and it will only take a few minutes to complete. We would love to hear your opinions so we can make next year even better than the last. 

P.S. - Look forward to some great events in the Fall!

Tuesday, April 15, 2014

Philly AMA Collegiate Event

See more details on the PSMA Cloud!
PSMA WILL reimburse gas and registration fees. 

Please register with our form HERE
AND register through the Philadelphia chapter of the AMA HERE

Looking for help with your future interviews and jobs?
On behalf of the Philadelphia chapter of the AMA, I wanted to extend an invitation to you to attend a Collegiate Career Workshop that we are having and is being hosted by Temple University on Saturday, April 26th.

The event takes place from 9 a.m. – 3 p.m. and is targeted to students who are interested (or are majors) in the field of marketing.  The event will have a keynote speaker in the morning and topics that will touch on networking, social media as part of the job search, and dressing for the interview.  There will also be breakout sessions by subject matter experts on various areas of marketing.  The breakout sessions include:  Brand Management, Market Research & Analytics, Digital/Interactive/Social Media, Marketing Communications, Direct Marketing, Sports Marketing, and Marketing Automation.

The objective of the day is to prepare students with the tools needed to enter the professional world and introduce them to or educate them on field of marketing and all that marketing means and has to offer.

We encourage you to register early and to share the attached flyer and/or this email with your friends from your school, or other schools, who may be interested in marketing or are uncertain about marketing or their career path.

If you have any questions, please email

Monday, April 14, 2014

Campus Representative Opportunity

We are looking for a campus rep who will be in charge of our recently launched an iPhone app at Penn State called SmileBack.  It's a fun game for meeting new people on campus. Recognize that cute guy or girl you've seen around campus? Send them an anonymous smile and if they guess it was you, first drinks are on us. If they don't, they'll never know it was you and you won't have that awkward encounter at the library ;)

You can find the app by searching "SmileBack" on the app store.

Dan Berenholtz

Please contact Dan at if you are interested in becoming a campus rep!